Number of the records: 1  

Destination brands

  1. Main entry-name Morgan, Nigel, 1965- (author)
    Title statementDestination brands : managing place reputation / Nigel Morgan, Annette Pritchard, Roger Pride
    Another responsib. Pritchard, Annette (author)
    Pride, Roger (author)
    Edition statement3rd ed.
    Issue dataOxford : Butterworth-Heinemann, 2011
    Phys.des.xvii, 370 s. : il.
    ISBN978-0-08-096930-5 (brož.)
    NoteNa tit. s. uvedeno též nakl. Elsevier
    Subj. Headings marketing cestovního ruchu
    marketing destinací
    management destinací
    reklama a propagace
    destinace
    cestovní ruch
    Conspect338.3/.4 - Hospodářská a výrobní odvětví
    CountryVelká Británie
    LanguageEnglish
    Copy count1, currently available 1
    DatabaseNaučná literatura
    View book information on page www.obalkyknih.cz

    book

    Call numberTrack No.LocationSublocationInfo
    90812450286KnihovnaVIII-G
    Destination brands

Number of the records: 1  

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