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- Consumer Behavior : Implications for Marketing Strategy . Homewood : Irwin, 1989 . 796 s . ISBN 0-256-06331-1 . [1, currently available 1]
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- implications for marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney . Chicago : Irwin, 1995 . 648 s . ISBN 0-256-13972-5 : [1, currently available 1]
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